Axe Project
sketchfab
Assignment 2 is due for DIG4780. The task requires students to design a comprehensive digital marketing strategy for an existing company or product. This should include market analysis, target audience identification, and development of a detailed campaign plan with specific objectives, tactics, and metrics for measuring success. Students are expected to demonstrate their understanding of digital marketing principles and best practices by presenting a well-researched and feasible proposal that showcases their analytical and creative skills.
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