Scania Logo

cults3d

Scania is the name of a Swedish truck manufacturing company, which was founded in 1911. The company is highly recognizable and respected around the world for its high-quality trucks, engines, and busses. The iconic Scania griffin is executed in red and had two versions of crown color during its history: gold and silver. The combination of red and gold added more royalty and courage to the brand, while the new silver crown makes the griffin a symbol of strength, speed, and reliability. The idea of the mascot was taken from one of the Swedish coat of arms, but the brand made it look fresh and contemporary, without any retro or historical feeling, but with a strong devotion to the Scania heritage and roots. This is a great example of how the old heraldic symbol can get a new life and become one of the most recognizable icons of the automobile brand’s visual identity. This is a 3D model of the logo and this is a very different and unique model too.